The Walmart brand isn't just a way that we try to persuade people to shop with us (although that's important too). It's also a guide for how we intend to treat our customers and the people we work with, and that includes you.
In this course, you will get an overview of our brand philosophy and our associate value proposition. We want you to see the "beyond-the-paycheck" things that make Walmart such a great place to work. You will also have the opportunity to think about your own brand and make plans to revisit it over your first year.
There are a lot of different ways to make a living, so if you're working here, we want to make it count. Our opinion is that a job should always be worth more than its paycheck.
We're doing our level best to make that a reality every day, for every single associate. That effort is what we're referring to when we say, This is That Place. We also call it our Associate Value Proposition, or AVP for short. It's our answer to the question, "Why Walmart?" If we're doing our job right, you won't have to think long before answers of your own start coming to mind.
This is That Place is also the name of our associate brand.
Being and feeling your best
- Healthy living programs, like bikeshare and the ZP challenge.
- Counseling and other helpful services supplied by Resources for Living.
Bringing your whole self to work every day
- We’ve made some important strides in making Walmart a place where everyone can feel welcome. You might be interested to see the Diversity and Inclusion page on our Knowledge Center, as well as our yearly Culture, Diversity, and Inclusion Report.
People-led, tech-enabled
- Our eCommerce operations are growing! And not just in terms of market share.
- For instance, we’ve developed Pickup Tower technology to streamline in-store pickups and pioneered Online Grocery Pickup on a scale that hasn’t really been seen before.
- In line with this, our brand is always developing. Here’s a recent ad that shows some of the territory we’re marking out. Look to this page for some fun examples of how Walmart has changed over the years.
- More generally, we encourage all leadership at Walmart to solicit and consider new and even brave ideas from every associate on their teams. Our aim is to make this a place where, if you see something you’re unsure about or have a suggestion, you’re welcome to say it.
Endless learning, unlimited career paths
- Want to earn a degree in business management or supply chain management? You can for just $1 a day at select schools! Walmart covers the remaining costs of tuition, books, and other fees.
- One of the benefits of working for the world’s largest retailer is that there is plenty of room to advance your career.
- Walmart has partnered with Guild Education to offer you affordable, accessible, highquality degrees and programs to help you reach your education goals. All Walmart US and Sam’s Club associates are eligible to join the program.
- You can receive college credit for Academy training, and education coaches will help you map your personalized learning path.
- Walmart also covers 100% of the cost of earning a GED or a high school diploma for associates, spouses, and eligible family members.
A force for good in our communities
- Here are some of the ways Walmart is trying to help the world out.
- You can donate to the Associates in Critical Need Trust to help fellow associates in need.
- Don’t forget! Your day-to-day work is helping to provide quality goods at low prices to people all over the world. That’s not a gimmick! It makes a real difference in people’s lives.
We think you’ll find that Walmart is more than just a great place to work. It’s a place that’s happy, but never satisfied, where the drive for success is continuous for every individual and department throughout the country and around the globe.
