Well-being campaign playbook archive
Campaign playbook archive page
keyboard_arrow_left
keyboard_arrow_right
Q1 campaign (2025)
Q2 campaign (2025)
Q3 campaign
Q4 campaign
Own your well-being
Q1 campaign: Feb – Apr 2025
This inaugural quarterly campaign encourages associates to take ownership of their health and wealth through Walmart’s benefits and resources.
Here are some key features and themes of the campaign:
- Live Better Bulletin: Read our first-ever edition of the Live Better Bulletin in English or Spanish.
- Associate spotlight: Tasheka Saunders shares how her Walmart benefits provided no-cost breast cancer treatment at Mayo Clinic.
- Make the most of your medical plan: Start by choosing a quality provider here. If you’re seeking care for a more complex condition, our Centers of Excellence program can connect eligible associates with specialists in some of the best facilities in the country.
- Help when you need it: Navigate life’s challenges with personalized guidance about helpful Walmart benefits and other resources—all at no cost to you with Help Now.
- Your mental health matters: Your Walmart benefits meet you where you are, so you can decide when and how to get the mental health support you need.
- Take charge of your money: Get help managing your day-to-day finances with the ONE@Work app and take ownership of your financial future with the Associate Stock Purchase Program.
- See the full picture: Visit Me@ or MyWalmart to review your Walmart total pay and benefits—including base pay, bonus, stock awards (if applicable), retirement savings, ASPP, and more.
Featured programs: Own your well-being
Below are some key benefits programs being promoted this quarter:
Campaign summary
Q2 campaign: May – July 2025
The second quarterly campaign encourages associates to find care on their own terms, when and where they need it.
Here are some key features and themes of the campaign:
- Live Better Bulletin: Read our first-ever edition of the Live Better Bulletin in English or Spanish.
- Associate spotlight: James Bright shares how he and his wife grew their family of six to eight with the help of Walmart’s adoption reimbursement program.
- Get care wherever, whenever: Convenient virtual care lets you connect with a provider anytime, anywhere. If you’re enrolled in most medical plans, you have no cost virtual options for primary care, urgent care, mental health, physical therapy, lab work, and gut health.
- Grow your family: There are many ways to grow your family. Walmart offers support for adoption, surrogacy, or fertility treatment. There’s also personalized support through pregnancy and after birth through Life with Baby.
- Take time to take care: Balancing life and work is crucial for your mental well-being. Use your paid time off benefit to spend time with family, celebrate holidays that mean the most to you, manage your life, or get healthier—all while still being paid.
- Unlock your full potential: Mental health support looks different for everyone—and it’s so much more than getting help for clinical conditions, such as anxiety or depression. Mental health coaching can also help you navigate challenges that impact your life, mood, and relationships. Not sure where to start? Ask a Help Now resource specialist.
- Know the power of time on money: In money matters, patience pays off. When you invest in your Walmart 401(k), your money grows through compound interest—your interest earns its own interest. Over time that can really add up. Patience pays with the Associate Stock Purchase Plan, too, when you hold shares longer. When you’re ready to invest for the future, remember that the sooner you start, the more time your money has to make its own money.
See how James grew his family with the help of Walmart’s adoption benefit. Learn more here.
Get help growing your family
Get convenient virtual care
Hear from Cedric Clark on prioritizing mental health. Listen here.
Featured programs
Below are some key benefits programs being promoted this quarter:
This communication provides information about certain Walmart benefits. Receipt of this communication does not automatically entitle you to the benefits described and these materials do not create an express or implied contract of employment or other contractual commitment. Every effort has been made to ensure the accuracy of this communication. However, if there are discrepancies between this communication and the official plan or program documents, the official plan or program document will control.
For information about most health and welfare benefits, the 401(k) Plan and the Associate Stock Purchase Plan, see the 2025 Associate Benefits Book. For information about other benefits, see One.Walmart.com/Me.
Walmart, and where applicable, the plan’s fiduciary, retains the discretion to interpret the terms and language used in this communication according to the provisions of the plan or program documents. Walmart also reserves the right to amend or terminate any benefit plan or policy in its sole discretion at any time for any reason.
