Campaign playbook archive page

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Q1 campaign (2025)
Q2 campaign
Q3 campaign
Q4 campaign
Own your well-being
Q1 campaign: Feb – Apr 2025
This inaugural quarterly campaign encourages associates to take ownership of their health and wealth through Walmart’s benefits and resources.
Here are some key features and themes of the campaign:
- Live Better Bulletin: Read our first-ever edition of the Live Better Bulletin in English or Spanish.
- Associate spotlight: Tasheka Saunders shares how her Walmart benefits provided no-cost breast cancer treatment at Mayo Clinic.
- Make the most of your medical plan: Start by choosing a quality provider here. If you’re seeking care for a more complex condition, our Centers of Excellence program can connect eligible associates with specialists in some of the best facilities in the country.
- Help when you need it: Navigate life’s challenges with personalized guidance about helpful Walmart benefits and other resources—all at no cost to you with Help Now.
- Your mental health matters: Your Walmart benefits meet you where you are, so you can decide when and how to get the mental health support you need.
- Take charge of your money: Get help managing your day-to-day finances with the ONE@Work app and take ownership of your financial future with the Associate Stock Purchase Program.
- See the full picture: Visit Me@ or MyWalmart to review your Walmart total pay and benefits—including base pay, bonus, stock awards (if applicable), retirement savings, ASPP, and more.
Featured programs: Own your well-being
Below are some key benefits programs being promoted this quarter: