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5 Reasons You Should Invest in Custom Office Supplies

Make your supplies work for you

Custom office supplies take time to create, but with careful planning, they can be a good investment that pays off for your company and employees. Personalized swag is more than just a mug with your company logo—it can be a morale booster in your office and great marketing when it’s out in the world.


We understand the importance of making a lasting impression wherever possible. Here, we’ll explain five brand-boosting benefits of customized office supplies, from boosting company loyalty to enhancing advertising efforts.


Learn more about how Walmart Business can help you today.

1. Custom office supplies create a clean & uniform look

Every business needs pens, paper, folders and other supplies to keep the wheels of productivity turning. Picking out supplies from different manufacturers can make your office look messy and disorganized—especially if your stock changes based on where you went shopping most recently.


With customized office supplies, you can customize the specific brand, style or color of everything you use on a daily basis and order ahead of time so you get exactly what you want when you need it. Applying your company logo to pads of paper and pens will also help your entire supply stock look nice and uniform. Consider adding your company’s slogan or mission statement to further drive home the message you want your supplies to communicate.

Two individuals collaborating on a laptop in a modern office setting, focused on their work and sharing ideas.

2. They forge a connection with your employees

As you onboard new employees, you’ll want to help them feel welcome. What better way to greet them than a grab bag full of custom office supplies awaiting them at their desk for their first day on the job?


Consider going beyond the typical must-have items and picking out some other personalized office supplies and goodies to include. Coffee mugs, shirts, knapsacks and other swag foster deeper connections with your employees by offering things they’ll be happy to use in the office, at home or elsewhere. You’ll also build camaraderie among the team as everyone shows up on a conference call wearing the logo-emblazoned cozy sweater they got when they first started.

3. They’re great opportunities for advertising

Whether your company regularly hits the convention circuit or you just need some free handouts at the office for clients or customers, custom office supplies provide a practical gift while getting your company logo seen by others out in the world. 


Keeping stacks of pens, notepads and lanyards on hand is a fantastic opportunity to draw people into your convention booth for a constructive business conversation. You’ll enjoy seeing someone using supplies with your logo printed on them.

4. They show off company pride

Instead of putting generic notepads in the supply closet, you can offer customized options that include the company logo or even specific departments right at the top. With everyone using these custom office supplies, you’ll give employees a chance to show off their company pride at their desks, in meetings or anywhere else. Custom supplies are especially handy for helping traveling employees feel connected to the office while they’re on the road, potentially sparking conversations with people they meet along the way.

A diverse group of individuals gathered around a table, reviewing documents and engaging in discussion.

5. They help your brand stand out

Businesses large and small are all trying to connect with new customers. Finding unique ways to show off your brand can give you an edge. Custom office supplies show you’re willing to go the extra mile toward professionalism and enhancing the experience, which might push potential customers over the edge toward sealing the deal.

Get creative while saving money with Walmart Business

Your office needs a lot of supplies to keep running, and Walmart Business can help you keep it stocked. From snacks for the break room to toner for the printer, Walmart Business has an ever-expanding assortment of office supplies. We even offer printing services, helping you add that personal touch to business cards, mugs and banners.


Already have an account? Sign up for a Walmart Business+ membership and get free delivery from local stores on orders over $35.1 You’ll also enjoy free shipping with no order minimum2 and 2% back in Walmart Business Rewards on orders of $250 or more.3 Click here to get started and discover how your business could save over $500 a year.4

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1 Restrictions apply. 

2 Excludes most Marketplace items, freight and certain location surcharges. 

3 Rewards can only be used toward future purchases on Walmart Business. Additional terms apply. 

4 Savings based on 1 free $35+ delivery order vs. $9.95 fee and 1 free shipping order under $35 vs. $6.99 fee biweekly, plus 2% Walmart Business rewards on monthly order >$250 (average value of $400). 

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