Explore insightful articles, real-world success stories, and impactful strategies from Sam's Club MAP, where our unique understanding of members helps us deliver amazing experiences—leading to powerful results for advertisers.
Sam’s Club MAP Launches Omni‑Impact™ to Redefine Retail Media Measurement
Measure what matters. Discover how Sam's Club MAP Omni-Impact™ helps you drive incremental sales and smarter media strategies.
Deliver More Than Impressions: Create Memorable Experiences
Discover how Sam’s Club MAP Omni Experiences can help you build deeper connections with your target audience throughout the year.
Turning Back-to-Class Shoppers into Brand Loyalists with Sam’s Club MAP
Learn how to make your brand a key part of the back-to-class experience for K-12 and college shoppers — and get a leg up in securing lifelong brand loyalty.
From Discovery to Delight: Capturing Holiday Shoppers at Sam’s Club
Learn how MAP can help your brand engage Sam’s Club members wherever and however they shop this holiday season.
Why Scan & Go™ Display Ads Should Be Your Next Retail Media Buy
Learn how Sam’s Club MAP Scan & Go™ Display Ads can help boost sales as our members shop in-Club.
Elevating Retail Media to Retail Experiences
Learn how Sam’s Club MAP evolves retail media into immersive, data-driven experiences that boost engagement, loyalty, and brand growth.
Sam's Club MAP Sponsored Videos Drive Dreamy Sales for Serta
Learn how Sponsored Videos helped Serta drive $2.4M in sales with targeted, data-driven, full-funnel video advertising.
Sam's Club MAP Demonstrates Significant Return on Ad Spend for Omnichannel Campaigns
In-Club attribution for search and sponsored product ads enables advertisers to close the loop; Sam’s Club MAP responds with even more new features.
Sam’s Club MAP Closes the Loop for Advertisers with Media and Sales Performance Dashboard
Dashboard displays Sam’s Club POS sales performance and Sam’s Club MAP media campaign metrics together to track impact on business.
