News and Stories

The results of our Extra Special vote are in!

The results of our Extra Special vote are in!

Our Special Discount Events this Christmas

Our Special Discount Events this Christmas

Even more of our stores are delivering the Extra Special experience!

Even more of our stores are delivering the Extra Special experience!

Taste testing our new Extra Special hampers

Taste testing our new Extra Special hampers

Our stores are delivering an Extra Special experience this Christmas!

Our stores are delivering an Extra Special experience this Christmas!

Treating our colleagues to something a little Extra Special

Treating our colleagues to something a little Extra Special

Vote for your favourite Extra Special treat!

Vote for your favourite Extra Special treat!

#SlayItWithGeorge this Christmas with our TV ad

#SlayItWithGeorge this Christmas with our TV ad

Thank you for joining us for our Big Asda Celebrations 2021!

Thank you for joining us for our Big Asda Celebrations 2021!

Thank you for supporting the BBC Children In Need Appeal 2021!

Thank you for supporting the BBC Children In Need Appeal 2021!

It's a bear-y special time of year!

It's a bear-y special time of year!

Our Milton Keynes refill store is now open!

Our Milton Keynes refill store is now open!

Elaine’s a winner at the Shared Services Forum Awards

Elaine’s a winner at the Shared Services Forum Awards

We’ve triumphed at the Quality Food and Drink Awards!

We’ve triumphed at the Quality Food and Drink Awards!

We've got even more apprenticeship success stories!

We've got even more apprenticeship success stories!

It’s Talk Money Week

It’s Talk Money Week

Send us your sustainability questions

Send us your sustainability questions

Thank you for supporting the Poppy Appeal 2021

Thank you for supporting the Poppy Appeal 2021

Our Big Asda Celebrations are back and bigger than ever!

Our Big Asda Celebrations are back and bigger than ever!

Take a look at our apprenticeship success stories!

Take a look at our apprenticeship success stories!

Our Greener at Asda Price Promise is helping our customers shop sustainably

Our Greener at Asda Price Promise is helping our customers shop sustainably

Thank you for supporting Breast Cancer Awareness month

Thank you for supporting Breast Cancer Awareness month

Our Cookstown store is Northern Ireland's first ever Tourette's friendly store

Our Cookstown store is Northern Ireland's first ever Tourette's friendly store

It's Purple Tuesday!

It's Purple Tuesday!

Scan + Donate is a hit at the self-checkouts for Tickled Pink!

Scan + Donate is a hit at the self-checkouts for Tickled Pink!

We're leading the way with eSELs in Stevenage

We're leading the way with eSELs in Stevenage

Security Section Leader Steven is Elsie’s guardian angel

Security Section Leader Steven is Elsie’s guardian angel

Purple Tuesday is coming...

Purple Tuesday is coming...

We’re trialling Asda Rewards with customers in our test stores!

We’re trialling Asda Rewards with customers in our test stores!

Get ready for our Christmas Special Discount Events

Get ready for our Christmas Special Discount Events

Our colleagues have been nominated for the National Apprenticeship awards

Our colleagues have been nominated for the National Apprenticeship awards

We’ve opened our first Extra Special Asda on the Move!

We’ve opened our first Extra Special Asda on the Move!

Get ready for the Big Halloween Freakend!

Get ready for the Big Halloween Freakend!

Breaking the silence this Baby Loss Awareness Week

Breaking the silence this Baby Loss Awareness Week

Supporting you this World Mental Health Day

Supporting you this World Mental Health Day

Hear from our colleagues this Black History Month

Hear from our colleagues this Black History Month

We’ve won even more awards!

We’ve won even more awards!

Our Proud To Be Asda Colleague’s Colleague Winner 2021 is…

Our Proud To Be Asda Colleague’s Colleague Winner 2021 is…

Outstanding Acts

A video of our Outstanding Acts

We’ve opened our largest refill store in York!

We’ve opened our largest refill store in York!

It’s time to show us your #moveforboobs

It’s time to show us your #moveforboobs

Our in-store pharmacies are supporting the COVID booster jab programme

Our in-store pharmacies are supporting the COVID booster jab programme

In-store Greengrocers are here to make sure our produce is pear-fect!

In-store Greengrocers are here to make sure our produce is pear-fect!

Take over the Asda Radio airwaves with your killer tunes!

Take over the Asda Radio airwaves with your killer tunes!

It’s time to learn the #movesforboobs dance!

It’s time to learn the #movesforboobs dance!

It's the final few days to vote for your Colleagues' Colleague!

It's the final few days to vote for your Colleagues' Colleague!

It's National Inclusion Week

It's National Inclusion Week

Celebrating our award-winning Fight Hunger programme

Celebrating our award-winning Fight Hunger programme

We’re Retail Industry award winners!

We’re Retail Industry award winners!

We’ve launched our first refill store in Scotland!

We’ve launched our first refill store in Scotland!

Get ready to show us your #movesforboobs again!

Get ready to show us your #movesforboobs again!

Our October Optical Special Discount event

Our October Optical Special Discount event

There's just a few days left to vote in the Proud to be Asda 2021 Awards!

There's just a few days left to vote in the Proud to be Asda 2021 Awards!

We're supporting Sustainable September

We're supporting Sustainable September

Our apprenticeship application window is now open

Our apprenticeship application window is now open

There’s 20% off private COVID tests for our colleagues

There’s 20% off private COVID tests for our colleagues

We’re the first retailer to offer free nappies for premature babies

We’re the first retailer to offer free nappies for premature babies

It's the final few days to nominate in the Proud to be Asda 2021 Awards!

It's the final few days to nominate in the Proud to be Asda 2021 Awards!

The Tickled Pink £25 Challenge Prize Draw is here!

The Tickled Pink £25 Challenge Prize Draw is here!

Ron scoops the Extra Mile Award

Ron scoops the Extra Mile Award

The Sharesave deadline is fast approaching

The Sharesave deadline is fast approaching

It's the final day of our Sporting Bingo!

It's the final day of our Sporting Bingo!

Eyes down for day four of Sporting Bingo

Eyes down for day four of Sporting Bingo

Proud Jason celebrates daughter Chelsie’s Olympic success

Proud Jason celebrates daughter Chelsie’s Olympic success

It's day three of Sporting Bingo!

It's day three of Sporting Bingo!

Colleagues at Omagh are backing local athlete Shirley in the Olympics

Colleagues at Omagh are backing local athlete Shirley in the Olympics

Eyes down for day two of Sporting Bingo!

Eyes down for day two of Sporting Bingo!

Our Middleton store's refill zone just got a whole lot bigger!

Our Middleton store's refill zone just got a whole lot bigger!

Support Children In Need and win tickets to Car-Fest South

Support Children In Need and win tickets to Car-Fest South

It's day one of Sporting Bingo!

It's day one of Sporting Bingo!

It’s happy camping thanks to Amanda!

It’s happy camping thanks to Amanda!

Get ready for Sporting Bingo

Get ready for Sporting Bingo

Our Picnic Rangers are helping to keep beauty spots beautiful

Our Picnic Rangers are helping to keep beauty spots beautiful

Let’s celebrate – A year of working with CoppaFeel!

Let’s celebrate – A year of working with CoppaFeel!

Our colleagues at Wembley store are ready for the final!

Our colleagues at Wembley store are ready for the final!

Our Southgate store changes its name to recognise the England football manager

Our Southgate store changes its name to recognise the England football manager

Colleagues are getting behind the England team!

Colleagues are getting behind the England team!

It Asda come home!

It Asda come home!

Well done England - we're proud of you!

Well done England - we're proud of you!

Celebrating our amazing Thank You Week

Celebrating our amazing Thank You Week

Shout out your work bestie on Asda Radio

Shout out your work bestie on Asda Radio

It's our fun packed summer!

It's our fun packed summer!

Congratulations to Azhar, our BAME Apprenticeship award nominee!

Congratulations to Azhar, our BAME Apprenticeship award nominee!

It’s time for our Big Asda Picnic celebration!

It’s time for our Big Asda Picnic celebration!

We’re launching a one-hour Express Delivery service

We’re launching a one-hour Express Delivery service

Roger surprises Jill

Roger surprises Jill

Thank You

Thank You

Thank You Week – Get Ready!

Thank You Week – Get Ready!

Get ready for our Tickled Pink £25 Challenge

Get ready for our Tickled Pink £25 Challenge

The GroceryAid School Essentials Grant

The GroceryAid School Essentials Grant

Thank You week is coming soon including our special discount event!

Thank You week is coming soon including our special discount event!

We’re marking World Refill Day by extending our refillable trial to four more stores!

We’re marking World Refill Day by extending our refillable trial to four more stores!

It’s Let’s Talk Loneliness week

It’s Let’s Talk Loneliness week

It’s Carers week

It’s Carers week

Get involved with Colleague Voice

Get involved with Colleague Voice

We’ve hit a COVID vaccination landmark

We’ve hit a COVID vaccination landmark

The Great Asda Adventure - we did it!

The Great Asda Adventure - we did it!

It’s the month of Pride

It’s the month of Pride

We’re supporting #Caterpillars for Cancer!

We’re supporting #Caterpillars for Cancer!

We’re the Free From retailer of the year!

We’re the Free From retailer of the year!

Our George and GM teams give their support to India

Our George and GM teams give their support to India

Celebrating International Nurses Day with Tickled Pink

Celebrating International Nurses Day with Tickled Pink

Check out our award winning George Home ranges and now with 30% off!

Check out our award winning George Home ranges and now with 30% off!

Our colleague Ron retires at the age of 90!

Our colleague Ron retires at the age of 90!

It’s time to party with 50% off our celebration cakes!

It’s time to party with 50% off our celebration cakes!

Free From products recommended by you!

Free From products recommended by you!

Our Optical Special Discount Event

Our Optical Special Discount Event

Take part in the Great Asda Adventure!

Take part in the Great Asda Adventure!

Introducing our ESG report

Introducing our ESG report

Tell us your favourite Free From products

Tell us your favourite Free From products

Join the Children in Need virtual marathon

Join the Children in Need virtual marathon

Lisa celebrates her golden Asda anniversary!

Lisa celebrates her golden Asda anniversary!

Great news - rapid COVID-19 home testing is available for our colleagues in England

Great news - rapid COVID-19 home testing is available for our colleagues in England

MS Awareness Week

MS Awareness Week

What Tickled Pink means to me

What Tickled Pink means to me

Remembering our colleague Leighton

Remembering our colleague Leighton

We've opened our third instore COVID vaccination centre

We've opened our third instore COVID vaccination centre

How we're supporting Muslim communities

How we're supporting Muslim communities

Celebrating our 100th front end transformation store!

Celebrating our 100th front end transformation store!

Our Friends and Family Discount Event

Our Friends and Family Discount Event

London Marathon 2021 – Don’t miss out on your chance to apply!

London Marathon 2021 – Don’t miss out on your chance to apply!

Our Asda Easter competition terms and conditions

Our Asda Easter competition terms and conditions

Reflecting on the past year

Reflecting on the past year

A message from Roger

A message from Roger

Happy to Chat

Happy to Chat

Supporting to local apprenticeship schemes in Leeds City Region

Supporting to local apprenticeship schemes in Leeds City Region

Show Some Love with Tickled Pink

Show Some Love with Tickled Pink

It's International Women's Day

It's International Women's Day

Introducing our recycling scheme which rewards customers for bringing back unwanted clothes

Introducing our recycling scheme which rewards customers for bringing back unwanted clothes

Sean's left holding the baby

Sean's left holding the baby

Asda Foundation ‘shines’ support on local Hounslow charity

Asda Foundation ‘shines’ support on local Hounslow charity

Our partnership trial with The Entertainer is now live

Our partnership trial with The Entertainer is now live

Congratulations to our Colleagues' Colleague of the Year!

Congratulations to our Colleagues' Colleague of the Year!

Make you bonus go that bit further!

Make you bonus go that bit further!

National Apprenticeship Week

National Apprenticeship Week

Our second instore vaccination centre opens in Watford!

Our second instore vaccination centre opens in Watford!

Shout out a loved one on Asda Radio

Shout out a loved one on Asda Radio

Have you made your Wellbeing Commitment?

Have you made your Wellbeing Commitment?

Time to Talk

Time to Talk

Our first instore vaccination centre is now open!

Our first instore vaccination centre is now open!

How will you celebrate Valentine's this year?

How will you celebrate Valentine's this year?

Congratulations Helen!

Congratulations Helen!

Supporting our flood-hit communities

Supporting our flood-hit communities

Our support for our communities continues

Our support for our communities continues

We’re celebrating Tickled Pink’s 25th Anniversary

We’re celebrating Tickled Pink’s 25th Anniversary

World Religion Day

World Religion Day

Kids eat free in our cafes!

Kids eat free in our cafes!

A big thank you to all our amazing Living Store colleagues!

A big thank you to all our amazing Living Store colleagues!

How we’re continuing to play our part in the fight against COVID with our vaccination centre

How we’re continuing to play our part in the fight against COVID with our vaccination centre

Our Gosport store's support for the NHS

Our Gosport store's support for the NHS

Chloe's all smiles after colleagues track down replacement for her favourite bag

Chloe's all smiles after colleagues track down replacement for her favourite bag

Meet our colleagues recently recognised on the New Year Honour list

Meet our colleagues recently recognised on the New Year Honour list

Celebrating our colleagues named on the New Year Honours list

Celebrating our colleagues named on the New Year Honours list

A message from Roger

A message from Roger

A round of Santa-plause for Erwin

A round of Santa-plause for Erwin

Isla's the Grinch who makes Christmas at our Grangemouth depot

Isla's the Grinch who makes Christmas at our Grangemouth depot

Day 20 of Our Asda Christmas Countdown

Day 20 of Our Asda Christmas Countdown

Day 18 of Our Asda Christmas Countdown

Day 18 of Our Asda Christmas Countdown

Day 17 of Our Asda Christmas Countdown

Day 17 of Our Asda Christmas Countdown

Day 16 of Our Asda Christmas Countdown

Day 16 of Our Asda Christmas Countdown

Day 14 of Our Asda Christmas Countdown

Day 14 of Our Asda Christmas Countdown

It's day 15 of Our Asda Christmas Countdown

It's day 15 of Our Asda Christmas Countdown

Our December Special Discount Event is here!

Our December Special Discount Event is here!

Day 11 of the Our Asda Christmas Countdown

Day 11 of the Our Asda Christmas Countdown

Boxing Day announcement

Boxing Day announcement

Our Stevenage Tech store is an award winner!

Our Stevenage Tech store is an award winner!

Day 10 of Our Asda Christmas Countdown

Day 10 of Our Asda Christmas Countdown

Introducing our new Asda Stars Recognition & Benefits site

Introducing our new Asda Stars Recognition & Benefits site

Day nine of Our Asda Christmas Countdown

Day nine of Our Asda Christmas Countdown

Celebrating our Proud to be Asda Awards nominees

Celebrating our Proud to be Asda Awards nominees

Tricia scoops the Meat Businesswoman of the year award!

Tricia scoops the Meat Businesswoman of the year award!

Day eight of Our Asda Christmas Countdown

Day eight of Our Asda Christmas Countdown

Our Celebration Week

Our Celebration Week

Our week of celebration!

Our week of celebration!

Family and Friends Discount Event

Family and Friends Discount Event

Day seven of Our Asda Christmas Countdown

Day seven of Our Asda Christmas Countdown

It's day five of Our Asda Christmas Countdown

It's day five of Our Asda Christmas Countdown

Nicola’s our Apprenticeship Rising Star!

Nicola’s our Apprenticeship Rising Star!

Day four of Our Asda Countdown

Day four of Our Asda Countdown

Day three of Our Asda Christmas Countdown!

Day three of Our Asda Christmas Countdown!

Our Asda Christmas countdown is on!

Our Asda Christmas countdown is on!

Day two of Our Asda Christmas countdown

Day two of Our Asda Christmas countdown

It's day one of Our Asda Christmas Countdown

It's day one of Our Asda Christmas Countdown

We're delivering Christmas Kindness

We're delivering Christmas Kindness

Create a festive haven with George Home

Create a festive haven with George Home

Keeping yourself and each other safe

Keeping yourself and each other safe

We’ve won Supermarket of the Year at the Mother & Baby Awards

We’ve won Supermarket of the Year at the Mother & Baby Awards

We raise more than £1.6m for BBC Children in Need

We raise more than £1.6m for BBC Children in Need

Judith McKenna hosts the latest International Town Hall

Judith McKenna hosts the latest International Town Hall

All eyes on our pies

All eyes on our pies

We're trialling new partnerships in our Minworth store

We're trialling new partnerships in our Minworth store

We’ve been named Retailer of the Year at the prestigious Quality Food Awards

We’ve been named Retailer of the Year at the prestigious Quality Food Awards

Hear Roger talk about our latest performance

Hear Roger talk about our latest performance

Join our 'count me in’ campaign

Join our 'count me in’ campaign

Request your song for Asda FM

Request your song for Asda FM

Introducing our Christmas campaign

Introducing our Christmas campaign

Purple Tuesday: Hear Mark's story

Purple Tuesday: Hear Mark's story

Stephen really goes the extra mile for our customers

Stephen really goes the extra mile for our customers

We're donating almost £100,000 to provide families with access to food during the school holidays

We're donating almost £100,000 to provide families with access to food during the school holidays

Our colleagues at Wakefield CDC, with the help of special guests, have some fundraising fun!

Our colleagues at Wakefield CDC, with the help of special guests, have some fundraising fun!

Take part in the Tickled Pink 24 Challenge

Take part in the Tickled Pink 24 Challenge

Introducing our new sustainability store

Introducing our new sustainability store

We’ve been named Northern Ireland Responsible Company of the Year 2020

We’ve been named Northern Ireland Responsible Company of the Year 2020

Congratulations to our colleagues who’ve been named in the Queen’s birthday list

We're ready for a 'spooktacular' night in

Our house fire hero is up for bravery award

Announcing not one, but two colleague special discount events!

Sam's a full time carer for her mum

It's the British Nutrition Foundation’s Healthy Eating Week

Hear from Lee

Hear Georgina’s story in our month of inclusion

In conversation with Derek Lawlor

Hear from Roger and Matt as they talk about our latest financial results

Love in the aisles

BYOD - How to easily access WalmartOne

The Pocket Tap is back!

Dress up to celebrate the launch of Asda Price!

Get involved with the Great Big Pocket Tap!

Proud to be Asda, Proud to be You

The National Colleague Voice election window is now open!

We're trialling the removal of plastic fruit and veg bags

Celebrating our inspirational women in the meat industry

Catch up on the latest International Town Hall Meeting

Flu vaccines – your questions answered

We’ve been named the lowest price supermarket…for the 23rd year in a row!

Tickled Pink Wins Big at the Business Charity Awards

We are proud to stand with the black community and show racism the red card

Simon Kirby is an Asda Hero!

Looking after your wellbeing

Happy 72nd Birthday to the NHS!

Fancy starring in a future social media post?

Happy 30th Birthday George!

Face mask delivery for local care homes

Colleagues at our Chadderton store surprise young customer Janae

Colleague Thank You Week

Birthday surprise for Eileen!

There’s more than one reason to celebrate our improved bakery range!

The Prince of Wales and Duchess of Cornwall thank Asda colleagues

Introducing our new fruit and veg box!

In conversation with Anna-Maree Shaw

Here’s how you can help Fight Hunger Create Change

Grocery Aid School Essentials Grant

Flu vaccines for colleagues

Check out our sustainable Snax!

Darren puts in the miles to mark his retirement

Proud to be Asda Awards 2020

Our colleagues share their pride stories

Celebrating more of our amazing colleagues!

Colleague Thank You Week – Proud to be Asda Awards

Colleague Thank You Week – Day three

Thank You Week – day two!

Colleague Thank You Week

We’re supporting Diversity Role Models

Our colleagues continue to be stars of the show…

Celebrating 30 years of George

Wedding surprise for Katie and Curtis

Alan delivers kindness to a customer in need

Our colleagues put their questions to Roger about our performance

Colleagues at our York store use George Michael as inspiration to spread social distancing messaging

We’re proud that our foodbox is helping customers. Order by 5pm for next day delivery

Mental Health Awareness Week

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